Portfolio (Quarterly)
Guide ↗
FIRST FOUNDATION ADVISORS
· CIK 0001086763| # | Ticker | Company | Sector | Shares | Value ↓ | % Port | Chg Shares | Chg % | Period Price ① | Since Period ① |
|---|---|---|---|---|---|---|---|---|---|---|
| 1 | MSFT | MICROSOFT CORP | Technology | 1,002,427.0 | $519.2M | 19.19% | NEW | — | $517.95 | -0.3% |
| 2 | IVV | ISHARES TR | — | 292,432.0 | $195.7M | 7.23% | NEW | — | $669.30 | +15.8% |
| 3 | GOOG | ALPHABET INC | — | 434,876.0 | $105.9M | 3.91% | NEW | — | $243.55 | — |
| 4 | IEFA | ISHARES TR | — | 1,039,174.0 | $90.7M | 3.35% | NEW | — | $87.31 | +12.8% |
| 5 | JEPI | J P MORGAN EXCHANGE TRADED F | — | 1,493,281.0 | $85.3M | 3.15% | NEW | — | $57.10 | -0.6% |
| 6 | MOAT | VANECK ETF TRUST | — | 799,817.0 | $79.3M | 2.93% | NEW | — | $99.11 | +8.6% |
| 7 | AAPL | APPLE INC | Technology | 301,315.0 | $76.7M | 2.84% | NEW | — | $254.63 | +33.9% |
| 8 | AMZN | AMAZON COM INC | Consumer Cyclical | 307,305.0 | $67.5M | 2.49% | NEW | — | $219.57 | +13.7% |
| 9 | GSLC | GOLDMAN SACHS ETF TR | — | 485,022.0 | $63.2M | 2.33% | NEW | — | $130.28 | +12.5% |
| 10 | — | BERKSHIRE HATHAWAY INC DEL | — | 108,080.0 | $54.3M | 2.01% | NEW | — | $502.74 | — |
| 11 | IWR | ISHARES TR | — | 507,395.0 | $49.0M | 1.81% | NEW | — | $96.55 | +12.2% |
| 12 | GSIE | GOLDMAN SACHS ETF TR | — | 1,022,722.0 | $42.0M | 1.55% | NEW | — | $41.11 | +13.5% |
| 13 | IEMG | ISHARES INC | — | 628,502.0 | $41.4M | 1.53% | NEW | — | $65.92 | +25.2% |
| 14 | GSSC | GOLDMAN SACHS ETF TR | — | 499,941.0 | $37.4M | 1.38% | NEW | — | $74.89 | +15.8% |
| 15 | NVDA | NVIDIA CORPORATION | Technology | 196,489.0 | $36.7M | 1.35% | NEW | — | $186.58 | +20.6% |
| 16 | PRFZ | INVESCO EXCHANGE TRADED FD T | — | 805,201.0 | $36.6M | 1.35% | NEW | — | $45.42 | +16.4% |
| 17 | JPM | JPMORGAN CHASE & CO. | Financial Services | 108,054.0 | $34.1M | 1.26% | NEW | — | $315.43 | +8.8% |
| 18 | AMD | ADVANCED MICRO DEVICES INC | Technology | 182,475.0 | $29.5M | 1.09% | NEW | — | $161.79 | +289.8% |
| 19 | IWM | ISHARES TR | — | 119,955.0 | $29.0M | 1.07% | NEW | — | $241.96 | +16.5% |
| 20 | IAU | ISHARES GOLD TR | Financial Services | 331,395.0 | $24.1M | 0.89% | NEW | — | $72.77 | +10.8% |
① Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.
Sector Allocation
Technology
60.0%
Financial Services
12.8%
Consumer Cyclical
7.8%
Healthcare
5.2%
Industrials
3.3%
Consumer Defensive
3.2%
Communication Services
2.7%
Energy
2.1%
Real Estate
1.5%
Utilities
0.8%