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Portfolio (Quarterly) Guide ↗

Herold Advisors, Inc.

· CIK 0001891713
13F Portfolio $455M AUM 263 positions Filed May 15, 2026 EDGAR ↗ ← All Funds
Q1 2026 Q4 2025 · All 23 New 105 Added 71 Reduced 7 Exited
Page 1 of 6  ·  105 positions
# Ticker Company Sector Shares Value ↓ % Port Chg Shares Chg % Period Price ① Since Period ①
1 AAPL APPLE INC Technology 83,949.0 $21.3M 4.68% +2K +2.5% $253.79 +21.7%
2 MSFT MICROSOFT CORP Technology 36,636.0 $13.6M 2.98% +338.0 +0.9% $370.17 +13.1%
3 AVUS AMERICAN CENTY ETF TR 84,322.0 $9.4M 2.06% +4K +5.1% $111.18 +13.1%
4 DFUS DIMENSIONAL ETF TRUST 132,085.0 $9.4M 2.06% +16K +14.0% $70.91 +14.4%
5 MA MASTERCARD INCORPORATED Financial Services 15,793.0 $7.9M 1.73% +426.0 +2.8% $499.66 -0.2%
6 DFCF DIMENSIONAL ETF TRUST 173,993.0 $7.3M 1.61% +17K +10.8% $42.22 -0.6%
7 AVIG AMERICAN CENTY ETF TR 174,440.0 $7.2M 1.59% +11K +6.8% $41.54 -0.8%
8 AVLC AMERICAN CENTY ETF TR 90,586.0 $7.0M 1.54% +13K +17.1% $77.55 +13.9%
9 V VISA INC Financial Services 22,655.0 $6.8M 1.50% +410.0 +1.8% $302.25 +8.8%
10 APH AMPHENOL CORP Technology 40,788.0 $5.2M 1.13% +3K +7.1% $126.35 +4.5%
11 IGIB ISHARES TR 96,818.0 $5.2M 1.13% +15K +17.6% $53.22 -0.7%
12 SKOR FLEXSHARES TR 98,157.0 $4.8M 1.05% +15K +17.4% $48.62 -0.5%
13 IBM INTERNATIONAL BUSINESS MACHS Technology 19,616.0 $4.8M 1.04% +333.0 +1.7% $242.40 +4.7%
14 AMZN AMAZON COM INC Consumer Cyclical 21,722.0 $4.5M 0.99% +455.0 +2.1% $208.27 +27.9%
15 QLC FLEXSHARES TR 56,744.0 $4.4M 0.97% +6K +11.8% $78.16 +13.8%
16 VZ VERIZON COMMUNICATIONS INC Communication Services 86,347.0 $4.3M 0.95% +2K +2.5% $50.20 -3.7%
17 IQDY FLEXSHARES TR 113,433.0 $4.3M 0.94% +11K +11.0% $37.91 +10.8%
18 DFIV DIMENSIONAL ETF TRUST 80,163.0 $4.2M 0.93% +10K +14.2% $52.78 +5.2%
19 HD HOME DEPOT INC Consumer Cyclical 12,807.0 $4.2M 0.93% +155.0 +1.2% $328.89 -4.8%
20 AVDE AMERICAN CENTY ETF TR 46,426.0 $3.9M 0.86% +3K +5.9% $84.84 +7.0%
Page 1 of 6  ·  105 positions

Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.

Sector Allocation
Technology 26.7%
Financial Services 16.4%
Healthcare 12.6%
Energy 9.2%
Communication Services 8.2%
Industrials 8.0%
Consumer Defensive 6.3%
Consumer Cyclical 5.7%
Utilities 4.3%
Real Estate 1.5%