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Portfolio (Quarterly) Guide ↗

Herold Advisors, Inc.

· CIK 0001891713
13F Portfolio $506M AUM 273 positions Filed Jul 22, 2026 EDGAR ↗ ← All Funds
Q2 2026 Q1 2026 · All 18 New 102 Added 81 Reduced 8 Exited
Page 1 of 14  ·  273 positions
# Ticker Company Sector Shares Value ↓ % Port Chg Shares Chg % Period Price ① Since Period ①
1 AAPL APPLE INC Technology 82,587.0 $23.9M 4.72% -1K -1.6% $289.32 +7.2%
2 NVDA NVIDIA CORPORATION Technology 114,077.0 $22.8M 4.51% $200.05 +9.8%
3 MSFT MICROSOFT CORP Technology 37,327.0 $13.9M 2.75% +691.0 +1.9% $373.19 +29.1%
4 LLY ELI LILLY & CO Healthcare 10,550.0 $12.7M 2.50% +357.0 +3.5% $1199.62 +2.3%
5 DFUS DIMENSIONAL ETF TRUST 148,859.0 $12.2M 2.41% +17K +12.7% $81.94 +2.4%
6 AVUS AMERICAN CENTY ETF TR 81,375.0 $10.4M 2.06% -3K -3.5% $127.99 +2.3%
7 AVLC AMERICAN CENTY ETF TR 108,644.0 $9.8M 1.93% +18K +19.9% $89.98 +2.0%
8 JPM JPMORGAN CHASE & CO Financial Services 29,211.0 $9.6M 1.89% +309.0 +1.1% $327.24 +11.0%
9 GOOGL ALPHABET INC Communication Services 25,060.0 $9.0M 1.77% +153.0 +0.6% $357.66 -3.8%
10 XOM EXXON MOBIL CORP Energy 65,431.0 $8.9M 1.77% $136.77 +21.1%
11 ABBV ABBVIE INC Healthcare 35,123.0 $8.8M 1.75% $251.52 +2.9%
12 MA MASTERCARD INCORPORATED Financial Services 15,902.0 $8.2M 1.61% +109.0 +0.7% $513.58 +11.8%
13 WMT WALMART INC Consumer Defensive 70,340.0 $8.0M 1.57% $113.29 +1.7%
14 DFCF DIMENSIONAL ETF TRUST 188,195.0 $7.9M 1.57% +14K +8.2% $42.18 -1.6%
15 AVIG AMERICAN CENTY ETF TR 188,219.0 $7.8M 1.54% +14K +7.9% $41.40 -1.6%
16 V VISA INC Financial Services 22,213.0 $7.6M 1.51% -442.0 -1.9% $343.00 +6.2%
17 APH AMPHENOL CORP Technology 40,777.0 $7.2M 1.42% $176.32 -9.5%
18 IGIB ISHARES TR 109,570.0 $5.8M 1.15% +13K +13.2% $53.20 -1.9%
19 QLC FLEXSHARES TR 64,695.0 $5.8M 1.15% +8K +14.0% $89.90 +3.2%
20 IBM INTERNATIONAL BUSINESS MACHS Technology 19,748.0 $5.5M 1.10% +132.0 +0.7% $280.74 -17.1%
Page 1 of 14  ·  273 positions

Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.

Sector Allocation
Technology 30.0%
Financial Services 16.2%
Healthcare 12.8%
Industrials 8.0%
Communication Services 7.7%
Energy 7.3%
Consumer Defensive 5.6%
Consumer Cyclical 5.6%
Utilities 4.1%
Real Estate 1.5%