Portfolio (Quarterly)
Guide ↗
First Heartland Consultants, Inc.
· CIK 0001428793| # | Ticker | Company | Sector | Shares | Value ↓ | % Port | Chg Shares | Chg % | Period Price ① | Since Period ① |
|---|---|---|---|---|---|---|---|---|---|---|
| 41 | — | BERKSHIRE HATHAWAY INC DEL | — | 16,828.0 | $8.5M | 0.64% | -100.0 | -0.6% | $502.65 | — |
| 42 | SPMO | INVESCO EXCH TRADED FD TR II | — | 66,735.0 | $8.0M | 0.60% | +4K | +5.7% | $119.32 | +21.3% |
| 43 | BNDX | VANGUARD BD INDEX | — | 164,074.0 | $7.9M | 0.60% | +11K | +7.0% | $48.32 | -0.7% |
| 44 | EEM | ISHARES TR | — | 143,265.0 | $7.8M | 0.59% | +780.0 | +0.6% | $54.71 | +20.7% |
| 45 | EFA | ISHARES | — | 80,514.0 | $7.7M | 0.59% | -26K | -24.7% | $96.03 | +8.5% |
| 46 | MSFT | MICROSOFT CORP | Technology | 15,372.0 | $7.4M | 0.56% | — | — | $483.63 | -13.3% |
| 47 | QQQM | INVESCO EXCH TRADED FD TR II | — | 29,341.0 | $7.4M | 0.56% | +5K | +21.2% | $252.92 | +16.3% |
| 48 | FBCG | FIDELITY BLUE CHIP GROWTH | — | 135,189.0 | $7.4M | 0.56% | — | — | $54.84 | +11.6% |
| 49 | IVE | ISHARES | — | 32,135.0 | $6.8M | 0.52% | +5K | +20.6% | $212.07 | +6.6% |
| 50 | FMB | FIRST TR EXCHANGE TRADED FD I | — | 130,249.0 | $6.7M | 0.51% | +14K | +11.9% | $51.14 | -1.0% |
| 51 | BIV | VANGUARD BD INDEX FD INC | — | 85,114.0 | $6.6M | 0.50% | +9K | +11.2% | $77.88 | -2.1% |
| 52 | ITOT | ISHARES TR | — | 44,571.0 | $6.6M | 0.50% | -869.0 | -1.9% | $148.69 | +9.1% |
| 53 | IYW | ISHARES TR | — | 32,240.0 | $6.4M | 0.49% | — | — | $199.68 | +20.2% |
| 54 | VXUS | VANGUARD STAR FD | — | 85,108.0 | $6.4M | 0.49% | -19K | -18.5% | $75.44 | +12.1% |
| 55 | FMDE | FIDELITY COVINGTON TRUST | — | 176,088.0 | $6.4M | 0.49% | +12K | +7.3% | $36.38 | +6.5% |
| 56 | IVV | ISHARES | — | 9,220.0 | $6.3M | 0.48% | +139.0 | +1.5% | $684.93 | +8.9% |
| 57 | EUSA | ISHARES | — | 59,174.0 | $6.1M | 0.46% | +1K | +2.0% | $103.37 | +6.3% |
| 58 | IUSG | ISHARES TR | — | 36,173.0 | $6.1M | 0.46% | -319.0 | -0.9% | $167.94 | +11.1% |
| 59 | BND | VANGUARD BD INDEX FD INC | — | 79,699.0 | $5.9M | 0.45% | — | — | $74.07 | -1.5% |
| 60 | TBIL | RBB FD INC | — | 116,159.0 | $5.8M | 0.44% | +10K | +9.3% | $49.88 | +0.2% |
① Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.
Sector Allocation
Financial Services
48.9%
Technology
19.7%
Consumer Cyclical
8.5%
Healthcare
5.2%
Communication Services
4.9%
Industrials
4.5%
Consumer Defensive
3.9%
Energy
2.2%
Real Estate
0.9%
Utilities
0.8%