VRA
Vera Bradley, Inc. NASDAQ Listed Oct 21, 2010$4.14
Mkt Cap $115.8M
52w Low $1.39
91.7% of range
52w High $4.39
50d MA $3.47
200d MA $2.62
P/E (TTM)
-2.4x
EV/EBITDA
184.4x
P/B
0.9x
Debt/Equity
0.5x
ROE
2.0%
P/FCF
6.7x
RSI (14)
—
ATR (14)
—
Beta
1.59
50d MA
$3.47
200d MA
$2.62
Avg Volume
323.2K
Vera Bradley, Inc., together with its subsidiaries, designs, manufactures, and sells women's handbags, luggage and travel items, fashion and home accessories, and gifts. It operates through three segments: Vera Bradley Direct, Vera Bradley Indirect, and Pura Vida. The company offers bag products, such as totes, crossbodies, satchels, clutches, backpacks, baby bags, and lunch bags; accessories, including wallets, wristlets, eyeglass cases, scarves, and various technology accessories; bracelets, rings, and necklaces under Pura Vida brand name; and travel products consisting of rolling luggage, cosmetics, and travel and packing accessories, as well as travel bags comprising duffel and weekend bags. It also provides home products that include throw blankets, beach towels, and comforters, as well as items, such as mugs and tumblers; apparel/footwear comprising sleepwear, footwear, cotton face masks, outerwear, socks, and scarves; and stationery and merchandising products, as well as freight, licensing, and gift card breakage services. The company sells its Vera Bradley branded products through its full-line and factory outlet stores in the United States; and verabradley.com, an online outlet site, as well as its annual outlet sale in Fort Wayne, Indiana. As of January 29, 2022, it operated 70 full-line and 75 factory outlet stores. The company sells its Pura Vida branded products through wholesale retailers, as well as through Pura Vida websites, including www.puravidabracelets.com, www.puravidabracelets.eu, and www.puravidabracelets.ca. It also sells its Vera Bradley branded products to approximately 1,800 specialty retail locations, department stores, national accounts, third party e-commerce sites, and third-party inventory liquidators, as well as through licensing agreements. Vera Bradley, Inc. was incorporated in 1982 and is headquartered in Roanoke, Indiana.
12420 Stonebridge Road · Roanoke, IN 46783 · US
| Date | Time | Est | Rptd | Surp | Base | Gap% | D1% | D2% | D3% | D4% | D5% | Guide ▲★ |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mar 12, 2026 | AMC | 0.01 | 0.09 | +800.0% | 3.38 | +0.6% | +3.0% | -5.5% | -0.6% | +8.0% | +2.0% | — |
| Dec 11, 2025 | AMC | -0.11 | -0.30 | -172.7% | 1.80 | -1.7% | +8.3% | -6.2% | +18.6% | +0.9% | +5.9% | — |
| Sep 11, 2025 | AMC | -0.15 | -0.02 | +86.7% | 2.10 | +0.0% | +4.8% | -5.0% | -1.0% | -1.0% | +0.5% | — |
| Jun 11, 2025 | AMC | -0.13 | -0.36 | -176.9% | 1.90 | -2.6% | -1.6% | -4.8% | +34.3% | -2.1% | -9.0% | — |
| Mar 12, 2025 | AMC | 0.10 | -0.30 | -400.0% | 2.63 | -1.5% | -3.0% | -3.5% | +11.4% | -4.0% | -3.8% | — |
| Dec 11, 2024 | AMC | 0.06 | -0.27 | -550.0% | 4.74 | -1.1% | -6.5% | -4.1% | -6.4% | -2.5% | -13.1% | — |
| Sep 11, 2024 | AMC | 0.31 | 0.13 | -58.1% | 4.75 | +0.2% | +4.2% | -1.2% | +0.4% | +3.7% | +4.3% | — |
| Jun 12, 2024 | AMC | 0.11 | -0.21 | -290.9% | 6.42 | -1.7% | -3.1% | -1.0% | -2.6% | +0.3% | -1.7% | — |
| Mar 13, 2024 | AMC | 0.15 | 0.11 | -26.7% | 6.16 | -1.0% | +4.1% | +0.0% | -4.2% | +1.6% | +4.0% | — |
| Dec 6, 2023 | AMC | 0.09 | 0.19 | +111.1% | 7.36 | +0.4% | +0.1% | +2.0% | -2.5% | -1.0% | +1.2% | — |
| Aug 30, 2023 | AMC | 0.12 | 0.33 | +175.0% | 7.05 | +4.1% | +1.7% | +1.0% | +0.1% | -6.8% | -1.9% | — |
| Jun 7, 2023 | AMC | -0.21 | -0.09 | +57.1% | 5.97 | -3.7% | +1.8% | -4.4% | +1.5% | +2.9% | -0.5% | — |
| Date | Firm | Action | Grade | Target | Base | Open | Gap% | D1% | D2% | D3% | D4% | D5% |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Jan 26 | Small Cap Consumer Research | Maintains | Hold → Hold | — | $2.50 | $2.45 | -2.0% | -4.4% | -1.3% | +0.0% | -1.3% | +3.0% |
| Jan 7 | Small Cap Consumer Research | Maintains | Hold → Hold | — | $2.91 | $2.94 | +1.0% | +10.0% | -1.6% | -2.5% | +1.6% | -0.3% |
| Dec 4 | Small Cap Consumer Research | Maintains | Hold → Hold | — | $2.42 | $2.41 | -0.4% | -2.1% | -7.2% | -4.1% | +4.3% | -2.3% |
| Sep 29 | Small Cap Consumer Research | Maintains | Hold → Hold | — | $2.03 | $2.05 | +1.0% | -0.5% | -0.5% | +7.0% | -3.7% | +1.4% |
| Sep 4 | Small Cap Consumer Research | Maintains | Hold → Hold | — | $2.10 | $2.08 | -1.0% | +3.8% | -0.5% | +8.8% | -2.5% | -0.9% |
| Aug 18 | Small Cap Consumer Research | Maintains | Hold → Hold | — | $1.96 | $1.96 | +0.0% | +3.1% | -1.5% | -0.5% | -1.5% | +6.2% |
| Jun 4 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $2.25 | $2.24 | -0.4% | -1.3% | -3.2% | -0.5% | +20.6% | -8.9% |
| May 2 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $1.90 | $1.94 | +2.1% | +4.2% | -6.6% | -6.5% | +8.7% | +4.3% |
| Apr 22 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $1.85 | $1.89 | +2.2% | +1.1% | +7.0% | +3.5% | -6.3% | -0.5% |
| Mar 24 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $2.37 | $2.43 | +2.5% | +3.4% | -5.7% | -2.6% | +6.7% | -3.7% |
| Mar 12 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $2.72 | $2.18 | -19.9% | -3.3% | -3.0% | -3.5% | +11.4% | -4.0% |
| Mar 6 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $2.85 | $2.83 | -0.7% | +5.3% | +6.3% | -13.5% | -1.4% | -3.3% |
| Feb 24 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $3.22 | $3.26 | +1.2% | -2.5% | +2.2% | +0.0% | -2.2% | +4.5% |
| Jan 27 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $3.68 | $3.66 | -0.5% | +4.3% | -3.4% | +1.6% | +4.5% | -5.1% |
| Jan 15 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $3.72 | $3.82 | +2.7% | +1.9% | +3.2% | -3.3% | -0.3% | -3.2% |
| Dec 16 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $4.25 | $4.18 | -1.6% | -6.4% | -2.5% | -13.1% | +3.3% | -1.1% |
| Dec 11 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.38 | $4.96 | -7.8% | -11.9% | -6.5% | -4.1% | -6.4% | -2.5% |
| Dec 4 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.65 | $5.65 | +0.0% | +0.0% | -4.4% | +4.6% | -2.7% | -2.2% |
| Nov 25 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.22 | $5.23 | +0.2% | +6.9% | +0.0% | +3.4% | +1.4% | +1.5% |
| Oct 21 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.34 | $5.34 | +0.0% | -3.0% | -0.4% | +1.2% | -0.6% | +0.0% |
| Sep 16 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $4.89 | $4.89 | +0.0% | +0.4% | +3.7% | +4.3% | +1.9% | -0.6% |
| Sep 11 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $4.98 | $4.51 | -9.4% | -4.6% | +4.2% | -1.2% | +0.4% | +3.7% |
| Sep 4 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.50 | $5.50 | +0.0% | -3.1% | -0.4% | -0.6% | -2.1% | -3.7% |
| Aug 26 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.98 | $6.02 | +0.7% | -2.7% | -1.5% | -1.0% | +2.3% | +0.5% |
| Aug 23 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.90 | $5.97 | +1.2% | +1.4% | -2.7% | -1.5% | -1.0% | +2.3% |
| Jul 22 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $6.53 | $6.57 | +0.6% | +3.4% | -0.3% | -2.4% | +1.2% | +3.2% |
| Jul 10 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.98 | $6.00 | +0.3% | +1.8% | +6.6% | +0.0% | +0.5% | +5.2% |
| Jun 24 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.84 | $5.84 | +0.0% | +1.4% | +1.0% | +2.0% | +0.2% | +2.5% |
| Jun 17 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $6.16 | $6.14 | -0.3% | -2.6% | +0.3% | -1.7% | -1.4% | +1.4% |
| Jun 12 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $7.75 | $6.51 | -16.0% | -17.2% | -3.1% | -1.0% | -2.6% | +0.3% |
| Jun 5 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $7.94 | $7.96 | +0.3% | +0.8% | -1.1% | -1.3% | +1.2% | -1.9% |
| May 20 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $7.82 | $7.84 | +0.3% | -0.8% | -0.1% | -0.3% | -1.0% | +2.5% |
| Apr 22 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $6.44 | $6.44 | +0.0% | -0.2% | +3.0% | +2.9% | -1.9% | +1.0% |
| Mar 25 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $6.29 | $6.33 | +0.6% | +1.9% | -0.6% | +1.9% | +4.8% | -1.5% |
| Mar 13 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $7.11 | $6.50 | -8.6% | -13.4% | +4.1% | +0.0% | -4.2% | +1.6% |
| Dec 6 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $6.92 | $7.18 | +3.8% | +6.4% | +0.1% | +2.0% | -2.5% | -1.0% |
| Aug 31 | Noble Capital Markets | Maintains | Outperform → Outperform | — | $7.05 | $7.34 | +4.1% | +1.7% | +1.0% | +0.1% | -6.8% | -1.9% |
| Aug 21 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $6.94 | $6.96 | +0.3% | -2.2% | -1.3% | +1.9% | -0.4% | -0.1% |
| Jul 13 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $6.38 | $6.38 | +0.0% | -1.6% | -0.2% | +1.6% | +1.6% | -1.1% |
| Jun 5 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.05 | $5.03 | -0.4% | +0.2% | +3.6% | +13.9% | +1.8% | -4.4% |
| Mar 27 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.83 | $5.83 | +0.0% | -1.5% | +3.0% | -0.7% | +0.9% | +1.2% |
| Mar 6 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.54 | $5.52 | -0.4% | -3.4% | +1.7% | +8.3% | -4.9% | -1.4% |
| Feb 27 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $5.46 | $5.53 | +1.3% | -1.6% | -1.3% | +1.3% | +2.0% | +1.1% |
| Jun 16 | Noble Capital Markets | Maintains | Outperform → Outperform | — | $4.76 | $4.71 | -1.1% | -1.9% | -0.4% | +0.4% | -0.9% | +3.0% |
| Jun 9 | Telsey Advisory Group | Maintains | Market Perform → Market Perform | — | $5.73 | $5.65 | -1.4% | +0.7% | -7.5% | -9.0% | -0.4% | -1.7% |
| Mar 10 | Telsey Advisory Group | Maintains | Market Perform → Market Perform | — | $7.07 | $6.91 | -2.3% | +2.3% | -2.5% | +4.0% | +4.9% | +3.4% |
| Dec 9 | Telsey Advisory Group | Maintains | Market Perform → Market Perform | — | $8.21 | $8.15 | -0.7% | +0.6% | +0.6% | +2.2% | +0.7% | +1.6% |
| Sep 2 | Telsey Advisory Group | Maintains | Market Perform → Market Perform | — | $10.38 | $10.15 | -2.2% | -2.3% | +0.4% | +1.0% | +0.5% | +3.2% |
| Jun 10 | Telsey Advisory Group | Maintains | Market Perform → Market Perform | — | $12.61 | $12.27 | -2.7% | -2.8% | +3.8% | -1.0% | -1.0% | -0.4% |
| Jun 9 | Small Cap Consumer Research | Maintains | Buy → Buy | — | $13.54 | $12.50 | -7.7% | -6.9% | -2.8% | +3.8% | -1.0% | -1.0% |
No insider trades available.
8-K · 5.02
!!! Very High
Vera Bradley, Inc. -- 8-K 5.02: Executive Change
Vera Bradley's President and Chief Executive Officer Carrie Tharp will not seek re-election, creating leadership uncertainty for the fashion accessories company.
Apr 24
8-K · 1.01
! Medium
Vera Bradley, Inc. -- 8-K 1.01: Governance / Corporate
Vera Bradley accelerated its shareholder rights plan expiration to April 2026, allowing the company greater flexibility to pursue strategic alternatives or potential acquisitions without anti-takeover protections.
Apr 17
8-K · 5.02
!!! Very High
Unknown — 8-K 5.02: Executive Change
VRA's appointment of a new CEO effective June 27, 2026, signals potential strategic direction shifts that could materially impact operations and shareholder value depending on the incoming executive's track record.
Mar 13
8-K
Unknown — 8-K Filing
New CEO leadership and fiscal 2027 guidance initiation signal management's confidence in turning around Vera Bradley's business, potentially rewarding investors if execution improves operational performance.
Mar 12
Data updated apr 27, 2026 8:03am
· Source: massive.com