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Portfolio (Quarterly) Guide ↗

Herold Advisors, Inc.

· CIK 0001891713
13F Portfolio $455M AUM 263 positions Filed May 15, 2026 EDGAR ↗ ← All Funds
Q1 2026 Q4 2025 · All 23 New 105 Added 71 Reduced 7 Exited
Page 2 of 14  ·  263 positions
# Ticker Company Sector Shares Value ↓ % Port Chg Shares Chg % Period Price ① Since Period ①
21 IBM INTERNATIONAL BUSINESS MACHS Technology 19,616.0 $4.8M 1.04% +333.0 +1.7% $242.40 +4.4%
22 AMZN AMAZON COM INC Consumer Cyclical 21,722.0 $4.5M 0.99% +455.0 +2.1% $208.27 +28.9%
23 QLC FLEXSHARES TR 56,744.0 $4.4M 0.97% +6K +11.8% $78.16 +13.0%
24 VZ VERIZON COMMUNICATIONS INC Communication Services 86,347.0 $4.3M 0.95% +2K +2.5% $50.20 -4.7%
25 IQDY FLEXSHARES TR 113,433.0 $4.3M 0.94% +11K +11.0% $37.91 +10.7%
26 DFIV DIMENSIONAL ETF TRUST 80,163.0 $4.2M 0.93% +10K +14.2% $52.78 +5.7%
27 HD HOME DEPOT INC Consumer Cyclical 12,807.0 $4.2M 0.93% +155.0 +1.2% $328.89 -4.6%
28 META META PLATFORMS INC Communication Services 7,011.0 $4.0M 0.88% -50.0 -0.7% $572.11 +6.2%
29 DSTL ETF SER SOLUTIONS 68,847.0 $4.0M 0.88% -3K -3.5% $57.88 +1.3%
30 AVDE AMERICAN CENTY ETF TR 46,426.0 $3.9M 0.86% +3K +5.9% $84.84 +7.1%
31 MRK MERCK & CO INC Healthcare 31,656.0 $3.8M 0.84% +2K +5.0% $120.28 -3.7%
32 J P MORGAN EXCHANGE TRADED F 74,506.0 $3.8M 0.83% -9K -10.3% $50.61
33 JNJ JOHNSON & JOHNSON Healthcare 15,405.0 $3.8M 0.83% +271.0 +1.8% $244.44 -5.2%
34 TSLA TESLA INC Consumer Cyclical 10,121.0 $3.8M 0.83% +576.0 +6.0% $371.74 +12.2%
35 XLE SELECT SECTOR SPDR TR 59,555.0 $3.6M 0.80% -2K -3.9% $61.26 -3.5%
36 BIP BROOKFIELD INFRASTRUCTURE PA Utilities 94,211.0 $3.4M 0.75% +2K +1.8% $36.12 +10.1%
37 JEPI J P MORGAN EXCHANGE TRADED F 59,879.0 $3.4M 0.74% +1K +2.5% $56.68 -1.1%
38 PG PROCTER & GAMBLE CO Consumer Defensive 23,395.0 $3.4M 0.74% -1K -5.7% $144.43 -1.4%
39 AVUV AMERICAN CENTY ETF TR 30,128.0 $3.3M 0.73% +4K +13.6% $110.47 +7.9%
40 QGRW WISDOMTREE TR 60,598.0 $3.2M 0.71% +5K +9.9% $53.43 +22.1%
Page 2 of 14  ·  263 positions

Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.

Sector Allocation
Technology 26.7%
Financial Services 16.4%
Healthcare 12.6%
Energy 9.2%
Communication Services 8.2%
Industrials 8.0%
Consumer Defensive 6.3%
Consumer Cyclical 5.7%
Utilities 4.3%
Real Estate 1.5%