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Portfolio (Quarterly) Guide ↗

First Heartland Consultants, Inc.

· CIK 0001428793
13F Portfolio $1.2B AUM Filed Nov 10, 2025 EDGAR ↗ ← All Funds
Q4 2025 Q3 2025 · All 523 New
Page 4 of 27  ·  523 positions
# Ticker Company Sector Shares Value ↓ % Port Chg Shares Chg % Period Price ① Since Period ①
61 IVE ISHARES 26,643.0 $5.5M 0.44% NEW $206.51 +9.5%
62 TBIL RBB FD INC 106,262.0 $5.3M 0.43% NEW $50.00 -0.1%
63 COWZ PACER FDS TR 91,246.0 $5.2M 0.42% NEW $57.47 +10.3%
64 VBK VANGUARD INDEX FDS 17,405.0 $5.2M 0.42% NEW $297.61 +15.4%
65 VB VANGUARD INDEX FDS 20,233.0 $5.1M 0.41% NEW $254.28 +12.6%
66 HTRB HARTFORD FDS EXCHANGE TRADED 149,998.0 $5.1M 0.41% NEW $34.29 -2.1%
67 VIG VANGUARD SPECIALIZED PORTFOL 23,616.0 $5.1M 0.41% NEW $215.79 +7.1%
68 INNOVATOR ETFS TRUST 182,027.0 $4.7M 0.38% NEW $26.00
69 FBTC FIDELITY WISE ORIGIN BITCOIN Financial Services 46,480.0 $4.6M 0.37% NEW $99.81 -32.3%
70 WMT WAL-MART STORES INC Consumer Defensive 41,545.0 $4.3M 0.34% NEW $103.06 +27.0%
71 FESM FIDELITY COVINGTON TRUST 114,889.0 $4.2M 0.34% NEW $36.56 +21.5%
72 EDIV SPDR INDEX SHS FDS 107,028.0 $4.2M 0.34% NEW $38.85 +6.0%
73 IWV ISHARES 10,884.0 $4.1M 0.33% NEW $378.93 +11.0%
74 VWO VANGUARD 74,665.0 $4.0M 0.33% NEW $54.18 +8.3%
75 IYF ISHARES TR 31,777.0 $4.0M 0.33% NEW $126.64 -2.6%
76 IUSB ISHARES TR 85,927.0 $4.0M 0.32% NEW $46.71 -1.9%
77 IYY ISHARES TR 24,366.0 $4.0M 0.32% NEW $162.48 +10.9%
78 QDEC FIRST TR EXCHNG TRADED FD VI 125,837.0 $3.9M 0.32% NEW $31.12 +13.3%
79 OEF ISHARES TR 11,503.0 $3.8M 0.31% NEW $332.84 +11.3%
80 TLH ISHARES TR 35,301.0 $3.6M 0.29% NEW $102.99 -4.5%
Page 4 of 27  ·  523 positions

Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.

Sector Allocation
Financial Services 49.1%
Technology 19.7%
Consumer Cyclical 8.8%
Communication Services 4.7%
Industrials 4.7%
Healthcare 4.6%
Consumer Defensive 4.0%
Energy 2.3%
Real Estate 0.9%
Utilities 0.8%