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Portfolio (Quarterly) Guide ↗

First Heartland Consultants, Inc.

· CIK 0001428793
13F Portfolio $1.3B AUM 533 positions Filed Jan 9, 2026 EDGAR ↗ ← All Funds
Q4 2025 Q3 2025 · All 48 New 238 Added 159 Reduced 38 Exited
Page 16 of 27  ·  533 positions
# Ticker Company Sector Shares Value ↓ % Port Chg Shares Chg % Period Price ① Since Period ①
301 FLOT ISHARES TR 9,673.0 $492K 0.04% +117.0 +1.2% $50.86 +0.3%
302 KJAN INNOVATOR ETFS TRUST 11,713.0 $485K 0.04% +1K +11.6% $41.42 +7.3%
303 CGMU CAPITAL GRP FIXED INCM ETF T 17,697.0 $485K 0.04% $27.38 -0.7%
304 VFH VANGUARD WORLD FD 3,629.0 $484K 0.04% $133.49 -4.9%
305 SHOP SHOPIFY INC Technology 2,992.0 $482K 0.04% $160.97 -34.8%
306 BNDC FLEXSHARES TR 21,161.0 $473K 0.04% +10K +87.6% $22.36 -1.8%
307 GTO INVESCO ACTIVELY MANAGD ETF 9,782.0 $464K 0.04% +151.0 +1.6% $47.42 -1.9%
308 NOC NORTHROP GRUMMAN CORP Industrials 810.0 $462K 0.04% -30.0 -3.6% $570.04 -3.2%
309 QDF FLEXSHARES TR 5,703.0 $461K 0.04% NEW $80.81 +9.2%
310 MUNI PIMCO ETF TR 8,777.0 $460K 0.04% +198.0 +2.3% $52.41 -0.7%
311 PM PHILIP MORRIS INTL INC Consumer Defensive 2,855.0 $458K 0.04% $160.39 +17.6%
312 AIM ETF PRODUCTS TRUST 14,843.0 $450K 0.03% -1K -7.3% $30.31
313 IBIT ISHARES BITCOIN TRUST ETF Financial Services 9,054.0 $450K 0.03% +1K +13.1% $49.65 -11.4%
314 XLSR SSGA ACTIVE TR 7,197.0 $448K 0.03% -129.0 -1.8% $62.31 +4.7%
315 XLV SELECT SECTOR SPDR TR 2,890.0 $447K 0.03% -105.0 -3.5% $154.78 -4.3%
316 CMG CHIPOTLE MEXICAN GRILL INC Consumer Cyclical 12,054.0 $446K 0.03% -572.0 -4.5% $37.00 -11.3%
317 TMSL T ROWE PRICE ETF INC 12,400.0 $445K 0.03% -943.0 -7.1% $35.90 +14.5%
318 IYM ISHARES 2,870.0 $442K 0.03% +1K +86.8% $153.96 +17.2%
319 ORCL ORACLE CORP Technology 2,259.0 $440K 0.03% +47.0 +2.1% $194.91 -2.6%
320 STT STATE STR CORP Financial Services 3,403.0 $439K 0.03% $129.01 +19.4%
Page 16 of 27  ·  533 positions

Period Price is the implied market price on the last day of the reporting period, calculated as reported value ÷ shares held. It is not the fund's purchase price or cost basis — the fund may have initiated or added to the position at any point during the quarter at a different price. Since Period shows the price change from that quarter-end snapshot to today's last price — it reflects stock movement after the report date, not the fund's actual return.

Sector Allocation
Financial Services 48.9%
Technology 19.7%
Consumer Cyclical 8.5%
Healthcare 5.2%
Communication Services 4.9%
Industrials 4.5%
Consumer Defensive 3.9%
Energy 2.2%
Real Estate 0.9%
Utilities 0.8%